As long term retailers we have always been fascinated with packaging. We love the simple "done in house" illustrations of the header cards both Iwako and Zensinsyoji. If you look at the stressed pastry chief, it is as if he is competing in a segment of Iron Chief. To the right sit a dog, cat and pig. If they are judges, they wait in happy anticipation of eating the chef´s cake. Musical notes hover around the trio. However, we have never seen the judges for Iron Chief burst into song.